Ag Retail Industry Icon Ron Farrell Passes Away

On January 20, Ron Farrell, co-founder of Farrell Growth Group, passed away at age 76. 

Farrell was known across the agricultural industry as a leader driven by a desire for constant improvement, a positive attitude, and genuine interest in people. 

With a career that included leadership positions at Brayton Chemicals and Wilbur-Ellis as well as farming in Minnesota during the 1980s, he started Farrell Growth Group in the mid-1990s. Today, Farrell Growth Group is a leading consulting organization  and has assisted hundreds of retailers with benchmarking, mergers, acquisitions and business strategies. He also went on to be a co-founder of the precision ag company Premier Crop Systems. Farrell was an advocate for how technology could improve agribusiness and was very involved as a volunteer leader in AgGateway.

In December 2019, Farrell received the Jack Eberspacher Lifetime Achievement Award from the Ag Retailers Association (ARA). At that time, ARA President and CEO Daren Coppock said, “Ron’s leadership within the ag retail community has led him to be widely known as one of the most knowledgeable experts in the industry.”

Steve Watts, a partner at Farrell Growth Group shared, “Ron Farrell is one of those unique individuals who possesses the ability to make every person he comes in contact with feel like they are the most important person in the room. His genuine interest in others, his charisma, and his tireless work effort bind people to him and his ideas and have made him a force and one of the most well-known people in our industry. Ron Farrell is a truly special human being who has had a profound impact on the crop input industry and the people who participate in it.”

When accepting the Lifetime Achievement Award on his behalf, his daughter Kelly said of her father, “My father has always believed in the power of a team, not in the individual.”

Farrell is survived by his wife, Judi; three daughters: Jennifer Farrell of Ankeny, Iowa, Susan (Harry) Wallem of Hayfield, Minnesota and Kelly (Mick) Freyermuth of Kansas City; five grandchildren: Hailey Rostad, Grace Doraska and Luke, Rory and Caitlin Freyermuth and a special young man, Austin Gessell. He is also survived by one brother, four sisters, six brothers-in-law, three sisters-in-law and numerous nieces, nephews and cousins.

Click here for funeral arrangement details.

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