With the advent of higher grain and land prices fueled by the biodiesel boom and ethanol expansion, this is the perfect time for growers to calculate the value of watering corners. Now Valley is making it easier for its customers to "do the math" when it comes to calculating ROI for its irrigation equipment to see how quickly the operation can achieve greater profitability.

"The supply and demand fundamentals suggest that we have entered a new era in agriculture-one with a very bright outlook," states Rich Pottorff, vice president and chief economist at Doane Agricultural Services.

Valley hopes growers will see how easy and economical it can be to add corner acreage to their operation's profitability equation, explains Doug Dale, North American Dealer Sales Manager for Valmont Irrigation. "Given all the excitement for the economic drivers in the industry, growers know their corners could be a vital part of their operation's increased profitability by not leaving those acres dryland if water is available," advises Dale.

While Valley dealers have used this economic justification process for more than 20 years, it's been recently updated as a simple software-based tool. With the personal assistance of the local Valley dealer, the tool can calculate the payback period based on grower operational inputs, acres farmed, expected yields and current commodity prices. It will show the difference between ROI on the pivot by itself and the pivot with corner.

To calculate your ROI, contact your local Valley dealer. Find a complete dealer listing at www.valmont.com/irrigation.

The Valley brand has been recognized worldwide as the leader in sales, service, quality and innovation since Valmont founded the mechanized irrigation industry in 1954. With historical sales of more than 145,000 center pivots and linears, Valmont-built equipment irrigates approximately 15 million acres (6 million hectares) around the world. The Nebraska-based company remains dedicated to providing innovative solutions now and well into the future.