Source: Pioneer Hi-Bred

Pioneer Hi-Bred, a DuPont business, announced plans to expand a new, innovative research initiative across North America for the 2011 growing season. The program supports a 50 percent increase in the number of experimental products Pioneer can test to ultimately help growers get the right product on the right acre to maximize productivity.


Pioneer's Impact program, which stands for Intensively Managed Product Advancement, Characterization and Training trials, will significantly increase Pioneer's investment in local research and development, helping to maximize grower productivity and profitability. These plots provide local testing of multiple products at the last stage before they are advanced for sale to growers. Evaluations take place on growers' farms, emphasizing local testing to match products with regional growing conditions. 

Original news release