LINCOLNSHIRE, Ill. -- Vance Publishing Corporation's Produce Division has entered into a strategic partnership with The AgPlus Network, LLC and its related entities, Associated Produce Services and FreshLink.



The partnership gives market professionals throughout the fresh produce demand chain exclusive access to timely U.S.D.A. commodity pricing data and reporting. AgPlus will carry news, data, and other critical market information from Vance Publishing's Produce Division brands on its Web site, and Vance Publishing's Produce Division will provide sales and marketing support to AgPlus.



Vance Publishing's Produce Division includes The Packer, the fresh produce market's premier news source; Produce Merchandising, the only media source dedicated solely to retail merchandising of fresh produce; Red Book Credit Services and The Produce Industry Credit Council, the leading sources of credit reporting data for the fresh produce demand chain; The Grower and Citrus & Vegetable, primary sources for operational insight for fresh produce growers; The Guide, the fresh produce market's premier supplier sourcing reference database; and The Greenbook Group, the leading source for crop protection data for fresh produce growers and consulting partners.



"We're excited about this opportunity to work with AgPlus and to allow users of our digital properties greater access to the critical U.S.D.A. pricing data and reports provided by AgPlus," said Vance Publishing's Produce Division Vice President and Publishing Director Don Ransdell. "AgPlus is a first-class organization that provides timely, actionable data to the fresh produce demand chain."



According to Harold Myers, CEO of The AgPlus Network, "When we were seeking a strategic partnership to increase our exposure, our first choice was Vance Publishing's Produce Division because it is the leading publisher in the produce industry. We are looking forward to working with them."



The AgPlus Network, LLC, is based in Visalia, CA., and provides its members with the latest produce pricing information in user-friendly formats at an affordable price. The company was founded in 1997 by Harold E. Myers, a 35-year industry veteran with experience in various areas of produce. Harold runs the business with the member in mind, providing the most up-to-date commodity pricing information from the U.S.D.A. in customizable and easy-to-read reports.



Vance Publishing Corp. is headquartered in Lincolnshire, IL, with offices in Lenexa, KS and St. Louis, MO. Since its founding in 1937, Vance Publishing has been a recognized leader in business information and communications. The company serves select business-to-business markets with 20 magazines, a host of newsletters, web offerings, events, data and custom media products.



SOURCE: Vance Publishing Corp.