SAN FRANCISCO, CALIFORNIA - Innovative Food Strategies and SignalDemand today announced a partnership through which they will bring to market predictive analytics that are targeted to the unique needs of ranchers and the beef producing industry. Terry Stokes the CEO of Innovative Food Strategies (IFS) and former CEO of the National Cattlemen's Beef Association has worked with SignalDemand to define the GridCasterTM solution, the initial beta version, which is now available.

SignalDemand and Innovative Food Strategies will enhance the way that beef producers make critical decisions on marketing programs, price and timing, enabling ranchers to improve their profitability and long term financial performance. With GridCaster, beef producers now have the same advanced mathematics and forecasting solutions available to beef processors, retailers and food distributors, enabling them to optimize their profitability and increase their collaboration with beef packers and processors. Increased market transparency enables buyers and sellers to move beyond tactical price negotiations towards greater collaboration focused on the needs of the consumer.

"This partnership will provide best-in-class software bringing sophisticated mathematical models and deep industry expertise to the cattle market," said Mike Neal, CEO and founder of SignalDemand. "Our combined solution will increase collaboration across the food value chain and will have a significant positive impact on our customers' bottom lines."

"GridCaster is a tool beef producers can use to make important marketing decisions and to get the best possible price for their cattle," said Terry Stokes, CEO of IFS and former CEO of the National Cattlemen's Beef Association. "We are excited about our partnership and the positive impact it can have for beef producers.

SOURCE: SignalDemand