DJI, a leading manufacturer of unmanned aerial vehicles, and Measure, a leading commercial operator of drones, and announced a partnership focused on service and to help companies develop and deploy UAV operstions in agriculture.

“Businesses increasingly recognize that having a knowledgeable and experienced operator at the controls is key to using UAV technology most effectively,” said Jan Gasparic, Strategic Partnerships and Business Development, DJI. “Measure’s application-specific pilot training and deep knowledge of flight regulation allows them to set the standard for commercial UAV operations in the field. We are looking forward to expanding our successful relationship with Measure, allowing more businesses to perform critical functions faster, safer, more efficiently and at a lower cost.”

“Our partnership with DJI allows Measure to enhance technical capability and scale business operations across all verticals,” said Measure CEO Brandon Torres Declet. “This alliance will allow our companies and franchisees to be the vanguard of innovation for commercial UAV operations, using DJI’s proven technology and our experienced pilots.”

Alongside the service collaboration, Measure and DJI will assist organizations to develop and deploy UAV operations in the fields of agriculture, energy, and media. Organizations will now have a comprehensive partner to explore demanding operations such as spraying with DJI’s Agras MG-1 agricultural drone, or broadcasting live directly from a UAV to a newsroom. This partnership demonstrates DJI’s commitment to fostering a vibrant commercial ecosystem to accelerate the economic growth and innovation of the drone industry.