HAWTHORNE, Calif. -- Cereplast(TM) Inc., a producer of bio-based resins used as a substitute for petroleum-based plastics, reports that the company was featured on the Aug. 3, 2006, front page of the Money section of USA TODAY.

The article explains that biodegradable service ware manufactured from alternative plastics have experienced tremendous growth and widespread market acceptance. Bio-plastics are no longer novelty niche items but the answer to a growing demand for more sustainable and natural packaging.

The article further explains that products manufactured using Cereplast resins are experiencing increased market penetration and can be found at major retailers around the country.

The article can be found in the Money section of the August 3, 2006, USA TODAY or online.

Cereplast Inc. has developed a breakthrough technology to produce proprietary bio-based resins which are used as substitutes for petroleum-based plastics in a variety of applications, including the manufacture of food service items such as utensils, plates, cups, and straws. Made from renewable resources such as corn and potato starch, Cereplast resins are bio-based, biodegradable and compostable; have comparable performance characteristics to conventional plastics; and are sold at prices that are competitive with plastics.

Portions of the above news release include excerpts from an article reprinted with permission of USA TODAY. Copyright Gannett Satellite Information Network Inc., originally published in USA TODAY August 3rd, 2006.

SOURCE: Cereplast Inc. via Business Wire.