The Country Living Association announces a new founding sponsor and the kickoff of a full schedule of activities for 2007, according to Courtney Yuskis, director of Country Living Association.

Allied Insurance and Nationwide(R) Agribusiness Insurance Company join John Deere as founding sponsors of the Country Living Association. These sponsors reach audiences who also are the focus of the association.

Membership in Country Living Association is geared toward individuals and families who reside in the country and marketers who supply these families with goods and services that benefit country life. Meredith Corporation's Living the Country Life magazine serves as the organization's official publication.

Allied Insurance and Nationwide Agribusiness Insurance Company, along with their parent company, Nationwide Insurance, are the largest insurers of farms in the United States.

The two companies will provide content for the Insurance Advisor segment of the association's Ask An Expert Web site, speakers at its clinics and farm safety columns in Living the Country Life magazine.

In addition to announcing a new sponsor, the Country Living Association is a co-presenter of the new "Living the Rural Lifestyle" event scheduled April 28, 2007, at the Kansas Coliseum in Wichita, Kan. The event will be held from 8 a.m. until 8 p.m. and includes hands-on educational demonstrations and a multifaceted trade show geared to those living in a rural setting.

The Country Living Association has experienced a great deal of support from the industry and from a growing membership. Fastline Publications also recently joined the association as a sponsor and Farm Safety 4 Just Kids will assist with educational and safety training at this year's Country Living Association educational clinics.

Plans are underway for the association's six educational clinics across the United States and one National Challenge event in 2007. These events will provide a wide range of information that will be of interest to those living a rural lifestyle -- from financial management and tax information to safety training and purchasing the right equipment.

In addition to the educational clinic program, the Country Living Association event to be held in October in Kansas City also will include a National Challenge event and trade show. The National Challenge will include competitive events complete with prize money and awards.

The Country Living Association is dedicated to creating and fostering a community for like-minded people who share a passion for country living. Membership in the Country Living Association is focused on individuals and families who reside in the country and marketers who supply these families with goods and services relating to country life.

SOURCE: Country Living Association news release.