Growth or decline in vegetation management?

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The near half a billion dollar U.S. industrial vegetation management market (IVM) for pesticides and fertilizers has seen a 5 percent decline on a same-segment basis since 2009, according to the recently published for sale “Industrial Vegetation Management Market for Pesticides and Fertilizers: U.S. Market Analysis and Opportunities” report by global consulting and research firm Kline & Company.

The total IVM market includes forestry, rangeland and pastureland, aquatics, and traditional right of way (ROW) segments (utilities, pipelines, roadways, and railroads). The drop observed is mainly attributed to pressure exerted by the extensive use of lower cost generic herbicides, a fall-off in the housing market, and the reduced use of plant growth regulators and insecticides in the forestry sector.

Dennis Fugate, industry manager of Kline's specialty pesticides practice, notes, “The emphasis remains on accommodating lowered budgets and, in some cases, societal pressures to minimize pesticide applications. Growth will come from slow, steady spreading of noxious weeds; sporadic increases in invasive weed problems; or switching from mechanical to chemical control to save money.” Fugate continues, “This growth may be offset to some degree by the use of lower-cost generic versions of historically preferred products.”

Rangeland and pastureland, being the largest segment covered in this study, claimed almost 39 percent of total sales to IVM segments at the manufacturers’ level. But increased feeding costs, reduced herds, and profit squeezing on remaining producers have tempered growth in this sector. Roadways ranked second with a little over 17 percent. Herbicides, including aquatic herbicides, constituted the largest product category in 2011, accounting for over 97 percent of total sales.

Dow AgroSciences continued its dominance based on an unassailable position in range land and pastureland, as well as a strong showing in other sectors. The top three manufacturers, Dow, BASF, and DuPont, maintained a 60 percent total market share, but numerous generic companies occupying second tier positions are claiming an ever greater market prominence.

Kline’s Industrial Vegetation Management Market for Pesticides and Fertilizers: U.S. Market Analysis and Opportunities report presents the results of a comprehensive survey of the U.S. industrial vegetation management including rangeland and pastureland, forestry, aquatic areas, and the ROW segments, which include roadways, railroads, electric utilities, and pipelines. It analyzes in detail the products, weeds/brush they treat, their applications, estimated sales in 2011 at the manufacturers' level, suppliers' market shares, and qualitative issues. In addition, invasive weed details are included in the appropriate chapters with information about acres of key invasive weeds and the brands, volumes, and sales values of the products used to treat them.

A complimentary webinar sharing insights drawn from this report will be presented on Tuesday, Nov. 27, 2012, at 9:00am U.S. EST. Registration is possible by clicking here.

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