ASA debuts redesigned SoyStats.com
As part of an organization-wide revitalization of its communications and outreach efforts, the American Soybean Association unveiled the newly-redesigned SoyStats.com. SoyStats.com is the online home for SoyStats, ASA’s annual publication of statistical data on the soybean industry in the United States. The publication, released earlier this year, celebrates its 20th anniversary.
“We found that visitors to the site and users of the SoyStats guide were simply looking for information in the easiest and most direct manner possible,” said Patrick Delaney, ASA’s communications director. “The new format gives quick, easily-digestible information on all aspects of soybean production, consumption and export for farmers, consumers, industry and media.”